Meet Crystle
With deep family roots spanning over a century in the United States and nearly 80 years in San Francisco, Crystle Wong Vitari carries forward a powerful family legacy in real estate. Her paternal grandfather was one of the first Chinese realtors in the city, and her maternal grandfather was among the earliest Chinese individuals to purchase property following the repeal of the Chinese Exclusion Act. For Crystle, real estate is more than a career—it’s an inherited calling.
As the President of a globally operating tech startup she co-founded in San Francisco, Crystle brings proven leadership and an intimate understanding of failing forward. With more than 18 years of hands-on real estate experience—managing residential, commercial, and mixed-use properties while actively investing—she offers clients unparalleled expertise. Born and raised in the city’s Inner Richmond district, Crystle possesses an insider’s knowledge of San Francisco’s unique micro-neighborhoods, guiding buyers, sellers, investors, and lessees with confidence, honesty, transparency, and integrity.
Why Would a Tech Founder Excel in Real Estate?
The connection is purposeful. As a faith-guided entrepreneur, Crystle is driven by a greater mission: to scale her tech company and leverage its philanthropic arm to fund micro-housing solutions for the homeless, in partnership with San Francisco’s most trusted and effective social service organizations. Her real estate work fuels this vision—building networks, deepening knowledge of land development, and identifying future acquisition opportunities that can provide permanent housing. Years of nonprofit board service have equipped her with a clear understanding of what it truly takes to help people move off the streets and into stability.
Crystle specializes in complex private corporate transactions, partnerships with churches, nonprofits, and affordable housing developers. She also warmly welcomes first-time homebuyers within her sphere of influence, providing the patient guidance and support needed to make homeownership a reality.
The same cornerstones that drive success in her tech company are the same cornerstones that make her the best real estate agent to work with: honesty, transparency, integrity, and a relationship-focused mindset toward life.
A Lifelong San Franciscan Committed to Service and Impact
Choosing to build her future in the city she loves, Crystle remains deeply engaged in its social fabric. She is a dedicated supporter of organizations addressing homelessness, youth empowerment, and poverty. In addition to her philanthropic giving, she serves part-time in ministry as a prophetic healer, ministering to those facing incurable illnesses, mental health challenges, generational trauma, and spiritual wounds.
She is the author of two forthcoming book series: a children’s series designed to help parents, teachers, and caregivers open meaningful conversations about homelessness, and an adult series focused on empowering readers to break free from burdens, afflictions, and sicknesses through faith and spiritual insight—both set for release soon.
Her leadership and service are reflected in her extensive board and volunteer roles, including:
Board of Directors, Lutheran Social Services of Northern California
APA Heritage Foundation Committee of San Francisco
Board Member, Old Skool Café
Major donor and volunteer, Mobilize Love
Past roles: Board of Directors Zion Lutheran Church and School of San Francisco, Designing a Difference, APAPA San Francisco, Friends of Smuin Ballet, and Co-Chair of The Princess Project
In every endeavor—business, philanthropy, ministry, or real estate—Crystle Wong Vitari is a woman of unwavering faith, integrity, and action, dedicated to transforming lives and strengthening the San Francisco community she calls home.
Marketing
Local Exposure
- A custom color property brochure will be created.
- A detailed description of the property with color photographs and a link to the website will appear in the Multiple Listing Service.
- Just listed cards will be mailed to area residents.
- A custom E-mail blast and E-flyer with photos and a link to the property website will be sent to local agents and brokers.
- A custom E-mail blast with photos and a link to the property website will be sent to Crystle’s network.
- With the owner’s permission, an Open House for the Brokerage community will be held.
- The property will be presented to several hundred agents.
- With the owner’s permission, a For Sale sign will be placed on the property.
- A custom property website may be created.
- Depending on the property and with Owner’s permission, private intimate events will be hosted to attract specific types of buyers and broker networks.
Print & Digital Advertising
- An advertisement will be placed in digital and physical advertising campaigns including Facebook and Instagram ads.
- Custom property postcards will be designed and mailed to the area.
- The property will be advertised in the MLS guide.
- A custom virtual tour of the property will be designed, created, and published to Facebook, Instagram, and CKWproperties.com.
- A custom E-mail blast and E-flyer with photos and a link to the property website will be sent to local agents and brokers.
24/7 Internet Exposure
- The property will be featured on the Internet on the following real estate websites:
CKWproperties.com
TheMLS.com
Zillow.com
Trulia.com
RedFin.com
Frontdoor.com
Realtors.com
Homeseekers.com
- The property will be featured on the Internet on CKW Real Estate’s social networks:
Facebook.com
Instagram.com
SAN FRANCISCO DISTRICTS
“I love the cornerstone statements because I can attest to them being true through my personal experience.”
Mark C, San Francisco
“She is as focused as it gets. I always know I’m in good hands I can trust when she’s taking care of me.”
Cesar v, atherton
"Crystle embodies integrity; making her an asset to any team. She is a strategic business person and a closer. She is a self-starter and real estate is in her blood!"
Christopher J, New York
“Crystle knows what it takes to succeed. She is ambitious, trustworthy, professional, and knowledgeable. Her loyalty and honesty makes her a good relationship to work with.She takes heart in getting the work done.”
Irene W, San Francisco
”Crystle not only understands the market conditions to give you great investment advice. She takes the time to understand your needs, as the buyer, and helps you make the best personal and financial decisions.”
steve l, washington